A Little Bit About Sam

So a little about myself, I have been doing hair since 2014 and found my calling in curls. Outside of hair I am an avid dog mom to that handsome orange dog, I'm a homebody, and I am always down for a walk/hike with the pup. I don’t know if I could function without caffeine and a good pad thai in my life, and I am always looking for another great podcast!

How did I get into hair?
Easy, I took it in high school because I actually wanted this as my “backup” plan. I had no idea the world I was about to walk into. I finished my cosmetology class and got my licence, but I didn’t start hair right away. I actually worked in a tattoo shop as a body piercer! I finally realized maybe it is time to take a full jump into hair. Let me tell you- I am so glad I did.

“Why the focus in curly hair?”
Well, actually, this was kinda an accident! I took the DevaCurl cutting class as a replacement for another girl in the salon I was working in at the time. I wanted to go to a class and I always liked the DevaCurl line! I had no idea the impact it would have on my career. Once I took the class, my mind was blown and I knew this is what I wanted to focus on. From there I gathered all the education I could myself, and then became a Curl Coach.

"What training have you received?"

I'll just break this down really quick!

2016: Level 1 Inspired Curl Training - Local

2018: DevaCurl Educator Training - Atlanta Ga. 

2019: Level 2 Advanced Curl Training -NYC

2020: Educator Training + Level 3 Certification Curly Training - NYC

Needless to say I am dedicated and committed to getting the best education offered to me and providing the best service I can to my clients. I have also attended a vast number of coloring and cutting classes for non-curly clients as well!

“What is a Curl Coach?”
So a Curl Coach under DevaCurl means that I am offered opportunities to go into other salons and retail centers to educate on the product line. I show other stylists and salon owners how to properly use the products and integrate it into their day to day life! Doing this I get to share my curly hair knowledge and open up doors to other artists in the field! It is one of the most rewarding parts of my career.


This brings me to my current chapter in life: Between finding DevaCurl Education, being able to share my knowledge with others, and the unbeatable relationships I have formed with my clients. I cannot help myself but to stop and think that between curls and the lovely clients attached, I wouldn’t be where I am today without all the amazing support.

Lavender & Sage Salon 5500 Main Street #205, Williamsville, NY, 14221, United States

 716.713.4049 Contact@LavenderAndSageSalon.com